A digital toolkit for business growth
- BRANDING
- UX / UI
- WEBSITE DEVELOPMENT
As a leading Digital Agency we understand the importance of building a strong and unified brand. Our team of experts work with board to create a global site under one CMS, complete with flexible templates that give your local markets a voice. With our help, they can overhaul their current content and build a distinct brand that sets them apart in the industry. Let us help them build a strong financial foundation for the future.
Muthoot
group
Muthoot Group wanted to build a site that would allow it to offer an array of targeted resources to small business owners in an easy-to-navigate format. Given the need for the site to stand out from the competition and create an immersive experience, the solution was a website that engaged Muthoot Group's brand ambassador Mrs. Madhuri Dixit. The site was to enhance the Muthoot Group brand by creating a hub of unique and useful information pertaining to financial services.
Muthoot Group IQ provides information on entities Muthoot Group products and services, in addition to specific business advice, latest news from the sector and payment systems.
Website iconography
We developed simple, friendly icons for key content areas to add personality to the site and to act as visual comprehension aids.
Brand color
Muthoot Group use of rich color makes an strong impression across all its corporate communications and digital property. That Red and White corporate colors are applied across web and digital communications in a formal and refined way, while also enhancing the primary colors.
Design system
A design system is a collection of reusable components and can be assembled in multiple ways to build any number of applications. Following strict UI guidelines, the formal design language speeds up the time it takes for NDS designers, while also maintaining consistency.
Typography
We selected Raleway as the for the Muthoot Group, as this modern font provides a warm appearance that fits the brand's color palette and warm personality.
Our Area of Expertise
