Create a logo design that reflects the online persona of the hotel
Jaipur Bungalow wanted to create a new logo and website that represented the hotel's heritage and luxury while also maintaining a minimalist design.
Project
Goals
Jaipur Bungalow wanted to create a new logo and website that represented the hotel's heritage and luxury while also maintaining a minimalist design.
Design Process
NDS Studio, a creative agency, was tasked with designing the logo and website for Jaipur Bungalow. The design team started by researching the hotel's heritage and history to create a design concept that reflected its ethos.
Art
The team identified the elephant as a significant symbol of Rajasthan's rich cultural heritage and decided to use it as the centerpiece of the logo. The design team crafted a simple yet elegant logo by using minimal design elements such as the silhouette of an elephant and typography that complemented the overall theme.
Final Product
The final product was a modern and elegant logo that reflected the hotel's heritage and luxury while maintaining a minimalist design. The website design showcased the hotel's architecture and décor with high-quality visuals and a user-friendly layout.
Logo Color Palette
NDS Studio's design team used a cool and refreshing color palette of deep teal (#008889), lighter teal (#00D0D1), and dark greenish-blue (#2D6162) for the Jaipur Bungalow logo. These colors create a luxurious and refreshing feel while adding richness and depth to the logo.
Pattern Design
NDS Studio also created a pattern inspired by the elephant from the logo. The pattern was used on the hotel's packaging and mockups, adding a touch of luxury and elegance to the overall branding. The pattern features a repeated silhouette of an elephant in a White color on a dark greenish-blue on a white, creating a classic and timeless look.
The
Website
For the website, the team followed a similar minimalist approach by using a clean and simple layout with high-quality visuals of the hotel's interior and exterior. The website's color palette was inspired by Rajasthan's vibrant culture and heritage, and the design team incorporated elements such as hand-drawn illustrations to add a touch of whimsy.
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